Southport

Our work for Exchange Chambers in Liverpool led to an enquiry from Fletchers Solicitors, members of the Chambers themselves. Fletchers are a nationally renowned firm of lawyers specialising in bike and spinal injuries. What makes them unique among injury lawyers is that director Ed Fletcher was himself seriously injured in a bike incident which left him in a wheelchair. This gives the firm genuine empathy with accident victims, and Ed's boundless enthusiasm is truly inspirational - his online blog giving hope to many paraplegics living in the UK.

We suggested that this quality should be pushed to the fore-front of the marketing drive, giving a genuine face to the business of someone who understands what it's like to come through such life changing event.